Ground-breaking new research into the factors affecting how much uncut fresh produce goes to waste in the home.
Working with signatories to the Courtauld Commitment 2030 and The UK Plastics Pact, WRAP
is tackling the climate emergency by reducing food and plastic waste.
Our new groundbreaking research into the relationship between plastic packaging and household food waste, as well as the impact of date labels and storage temperatures, reveals significant opportunities to reduce both food waste and plastic packaging.
Selling uncut fresh produce loose and removing Best Before dates across five key product lines (apples, bananas, broccoli, cucumber and potatoes) could prevent 100,000 tonnes of household food waste and around 10,300 tonnes of plastic, saving a combined 130,000 tonnes of CO2e. If a wider range of products that are currently sometimes sold loose were only sold loose, it would save more than 21,500 tonnes of plastic.
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